Grandma McFlurry
This year, McDonald’s went full Marvel mode and merged two of the most beautiful things on this planet: grandmas and McFlurry.
So, they created (you guessed it) the new Grandma McFlurry. To launch it, we set out to find real grandmas and grandkids to celebrate this unique love with a campaign that worked across markets and mediums. From TV to social media, from experiential events to partnering with two-time Latin GRAMMY nominee and Puerto Rican star Jay Wheeler.
Additional Credits: Wieden + Kennedy NY.
